QVC has announced the appointment of Mike Fitzharris as CEO and representative director of QVC Japan effective December 15th. He will report to Steve Hofmann, president of QVC International.
“Since its launch in 2001, QVC Japan has successfully developed and implemented strategies to become a leader in multimedia shopping, with a focus on providing great customer value and service,” said Hofmann. “Mike has consistently demonstrated an ability to lead and inspire teams across cultures, and has the experience needed to drive customer loyalty, contribute to and executive enterprise strategy and build brand awareness.”
Prior to joining QVC Japan. Fitzharris served as chief operating officer of QVC UK.
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