SportsShoes.com has reported 150,000 downloads of its first-ever mobile app six months after its launch.
Launched in August 2024, the app forms part of the retailer’s ongoing strategic expansion plans to enhance its customers’ online retail experience.
SportsShoes.com’s app also acts as a platform to further connect, engage, and serve its customers and support the wider athlete community.
In the app, customers can access personalised product and content suggestions based on previous activity and preferences with a standard shopping feed as a secondary option.
Users also have the opportunity to access exclusive competitions offering a range of prizes.
Commenting on the app’s success, SportsShoes.com’s managing director, Brett Bannister, said: “It’s amazing to see the positive response from the running and fitness community to our first-ever mobile app. The rapid uptake is a solid reflection of our commitment to provide the best online purchasing experience, helpful content and unmissable competitions across multiple platforms.”
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