Beauty retailer Superdrug has announced an investment in its bricks-and-mortar retail footprint. As it celebrates its 60th year on the British high street, the retailer plans to open 25 new stores in 2024, creating over 500 jobs nationwide.
In addition to the new stores, Superdrug will extend 7 existing stores and refit 60 over the course of 2024, ensuring the estate is modernised through a series of updates. This includes new shopfronts, fully recyclable signage, improved flooring and ceiling tiles made from bio-soluble mineral wool, clay, and starch, energy-efficient LED lighting, new floor layouts, and upgraded fascia and internal signage.
Superdrug’s Property Director, Nigel Duxbury, commented: “We’ve changed a lot in the 60 years since the first Superdrug store opened in Putney high-street, but we remain as committed as ever to providing a seamless shopping experience for our customers, offering the very best in accessible health and beauty. This investment into bricks-and-mortar means we can grow our footprint in key locations and highlights our ongoing commitment to high streets and retail shopping destinations, which are an integral part of local communities and economy.”
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