Time is right for Christopher Ward’s US expansion

Three years after launching online as a manufacturer/marketer of
fine watches, Christopher Ward has decided the time is right to
enter the US market. The London-based company is test-mailing a
print catalogue in the States this month and will debut a US
version of its website as well. It had only just started testing
a print catalogue in the UK in September, a 48-page book that it
designed in-house.


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