Wunderkind has announced the release of Build with Wunderkind — an API-first integration suite designed to meet brands and developers where they are. With Build, brands gain direct, flexible access to Wunderkind’s core capabilities—including identity resolution, behavioural triggers across channels, and personalisation intelligence—without having to overhaul their existing tech stack.
As more organisations seek to balance performance with platform control, Build delivers a new level of interoperability for enterprise and mid-market teams alike. Whether a brand is looking to deploy SDKs, tap into APIs, or pipe in real-time behavioural Signals to its ESP or SMS platform, Build unlocks agentic decisioning across the marketing stack without disrupting existing workflows.
“The modern marketing stack isn’t one-size-fits-all,” said Bill Ingram, CEO of Wunderkind. “Build is our answer to the composable future. It gives brands full control over how they ingest, map, and activate data—while still tapping into the unmatched reach and lift of Wunderkind’s agentic decisioning engine. That intelligence is critical to shaping the ultimate customer journey in real time, across every owned channel and platform.”
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