Confectionery retailer Thorntons is trialling new in-store
technology to allow shoppers to buy from its extended online range using an
in-store kiosk. Using Oneiota’s SmartPod technology, Thorntons aims to better
convert sales for items that are difficult to stock in-store but are online
bestsellers, such as its hampers range. The online ordering kiosk trial is
taking place across three stores in Sheffield Meadowhall, Fargate and Derby
Westfield. All orders made through SmartPod will be delivered free of charge.
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