Veriteva to acquire Blueberry Wave


Veriteva to acquire Blueberry Wave

Blueberry Wave is being acquired by Veriteva, a business created by former Lateral Group founders Nick Dixon and Rick Taylor. Veriteva, aims to build and grow an entrepreneurial group of companies that combine to provide effective and efficient communication strategies to maximise their clients’ return on investment.

Cirencester based Blueberry Wave was established in 2000 by Pamela Bath and Steve Schneekloth to help brands deliver enhanced customer experiences through strategic CRM, driven
by channel planning, data and analytics in a multi-channel environment.

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