Digital gift card platform provider Reward Cloud has announced a new initiative with Park Group plc that is set to transform how it delivers digital gift codes to its end users.
By incorporating Reward Cloud’s technology, Park Group will be able to offer a superior and more streamlined service whereby digital gift codes can be bought and delivered in real time. This digital capability will particularly benefit Park Group’s numerous corporate clients, specifically in the administering of incentive and reward programmes.
Be it employee benefits or customer acquisition, working with Reward Cloud means instant gratification for the end recipient, with gift codes being generated and retrieved on demand. This real time processing means Park Group no longer has to hold or manage digital stock, and any order can be instantly fulfilled due to unlimited inventory.
Clients will also reap the benefits of Reward Cloud’s unrivalled portfolio of digital brands; further building on Park Group’s already extensive retail coverage, as Chris Hartley, business development director at Park Group explained, “Digital rewards are becoming increasingly popular. Having the ability to draw down retailer e-codes on an as required, real time and any value basis, as opposed to holding them in stock, clearly has benefits for Park, and our clients and end recipients alike.”
Park Group plc is the UK’s leading multi-retailer voucher and prepaid gift card business, focussed on the Christmas savings market and acting as one of the major providers of reward and incentive solutions for the corporate sector under the brand Love2shop Business Services.








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