Fast fashion business Missguided which has taken its online brand into Westfield Stratford, as well as into concession space with Selfridges, enjoyed explosive growth in the 12 months to March 2017. Total sales were up by 75 per cent to £206 million with international sales up by 130 per cent and accounting for 40 per cent of overall revenues. Missguided has a further store planned at Bluewater due to open next month (June).
It is also understood that the business has appointed Rothschild to review options for a potential float in 2018.
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