Jack Wills which was founded in Salcombe, Devon, is to open a new store in Plymouth’s Drake Circus mall next month. This follows the success of a pop-up store in the city during the 2014 Christmas season. Jack Wills joins multichannel brands Joules, WhiteStuff and Cath Kidston in the busy central Plymouth location which benefits from a 30,000 student population. The retailer has two other Devon stores in Exeter and Salcombe.
Founder and CEO Peter Williams said, “the South West has always played an important role in our brand DNA, and it’s great to finally be opening permanently in Plymouth.”
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