With Christmas just around the corner, a new Hamleys pop-up store – the only one of its kind in the UK – has been launched at London Gatwick Airport, making it easier for passengers to get their festive shopping all wrapped up while travelling this December. Hamleys, the oldest toy shop in the world, has opened the 25m2 pop-up in Gatwick’s North Terminal, offering a number of this year’s must-have toys alongside an array of classic favourites.
Products available at the Hamleys Gatwick store include Hatchimals – the interactive toys that have proven extremely popular around the world since their launch late last year – as well as other much-loved lines including Playmobil, Barbie, Transformers, Disney’s Cars, and Paddington Bear. There will also be a sizeable selection of Hamleys own-brand products. Many of the toys have been specially selected for the airport due to their compact size and ability to fit neatly into passengers’ hand luggage whilst all passengers can also take a shopping bag of new purchases on board with them.
Although the pop-up store has been launched for Christmas, it’s set to remain a prominent feature of Gatwick’s departure lounge throughout the winter and well into spring 2018.
Hamleys’ head of marketing & web, Mark Drummond, said: “This is our favourite time of the year and we are really excited to be able to bring smiles to children and families with a great selection of toys as they travel through Gatwick this Christmas.”
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