Topshop is to sell a range of 205 of its cosmetics products via the Zalando site, in addition to its clothing line, in order to extend its reach. The move forms part of its strategy to leverage leading marketplaces. The retailer also launches a clothing collection on ASOS this summer.
“Zalando will be the first European partner to offer customers a Topshop fashion and beauty offering in one destination,” commented Paul Price, chief executive for Topshop and Topman.
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