Fruugo, an online marketplace specialised in cross-border trading, is now available for more than 50,000 users of the eCommerce solution plentymarkets. This will allow thousands of merchants to expand their sales internationally, without the complexities usually associated with cross-border selling.
Throughout 2020 the customer demand for online shopping has skyrocketed around the world as consumers have either forcibly or voluntarily steered clear of the high street. For businesses this has meant that eCommerce has come to play an unprecedentedly important role in overall, pushing many to maximise online sales by expanding their digital operations and starting to trade cross-border to entirely new markets.
To help businesses take advantage of this growing consumer demand, thousands of retailers who use plentymarkets for multichannel eCommerce are now able to take advantage of all attributes of Fruugo directly from the plentymarkets platform. This allows them to sell products to a new consumer base of more than four billion across the globe.
Fruugo’s focus as a global online marketplace is on simplifying international eCommerce for merchants of all sizes. Working across over 40 countries, it takes care of all language, currency, sales tax and localisation requirements and uses its advanced data science capability to drive marketplace shoppers directly to retailers’ products.
A cloud-based software platform, plentymarkets lets retailers manage online business processes efficiently through one interface. This includes a point of sale system that allows merchants to combine the management of bricks and mortar stores with online sales, as well as additional features like stock management, payment, fulfilment and a fully functional CRM tool.
While the two companies have worked together for more than six years, this is the first time Fruugo will be available to all plentymarkets sellers directly through its .net platform.
Share