Amazon has been granted a patent application for
technology that will automatically swap unwanted presents for
books, CDs and DVDs the recipient will like. Affectionately known
as the “bad gift converter”, the system can block
friends and family from buying rubbish gifts, substitute a gift
for a certificate of the same value, or swap the item with a
similar-priced one from the recipient’s Amazon “wish
list”, writes the Telegraph.
Manchester City Football Club has teamed up with its
retail partner Kitbag to open a store in the
city centre. The new shop, reports Manchester Evening News, will be more than
four times the size of the club’s previous site and will create
20 new jobs.
Underlying operating profit at apparel retailer New
Look for the half-year to 25th September, dipped 5.5
percent from £77.8 million last year to £73.5 million.
Revenues at the retailer, however, rose 3.2 percent during the
period.
Toys, gifts and novelties cataloguer/retailer Hawkin’s
Bazaar has launched a spin-off website for personalised
gifts called Something-Personalised.com.
If you’re a b-to-b cataloguer thinking of embarking on a TV
advertising campaign, be careful how you present your pricing.
CPC, a brand of Premier
Farnell, was admonished by the Advertising Standards
Authority this week for broadcasting what it terms a
“misleading advert”. The ASA upheld a complaint that
because the advert was broadcast to members of the public, as
well as the trade, and “because it did not make
sufficiently clear that the prices it featured were not inclusive
of VAT”, it should not be show again in its current
form.
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