February 2007
Michael Dell will re-assume the role of CEO at Dell Inc.,
following Kevin Rollins’ resignation. Dell founded the company in
1984 with $1,000 and an idea to bypass the middleman and sell
computer systems directly to the customer. He has served as the
company’s chairman since and as CEO until 2004. Dell is said to
be facing increasing competition from its main rival
Hewlett-Packard and is expecting its fourth quarter results to be
below the average estimates. “The Board believes that
Michael’s vision and leadership are critical to building Dell’s
leadership in the technology industry for the long-term,”
said Samuel Nunn, presiding director of Dell’s board.
“There is no better person in the world to run Dell at this
time than the man who created the direct model and who has built
this company over the last 23 years.”
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