The Very Group, which operates multicategory digital retailers Very and Littlewoods, has appointed Jessica Myers as its chief marketing officer (CMO). She will start in the role on 3 October 2022.
Jessica joins Very from Metro Bank, where she built and led the company’s first-ever brand and marketing function and was a member of the Executive Committee. Having joined in 2019, Jessica shaped Metro Bank’s brand strategy, built transformational marketing capabilities and invested in brand and marketing communications that accelerated the company’s growth as a UK challenger bank.
At Very, Jessica will lead a team of people across brand, marketing, public relations and creative to effectively position the digital retailer as an online destination of choice for UK and Irish families.
Robbie Feather, managing director, retail at The Very Group, said: “Jessica is a thoughtful, commercial and impactful marketer and leader, with deep consumer experience. She’s exactly the right person to lead our marketing team at a time when UK families are increasingly on the lookout for the convenience, flexibility and value Very provides.”