Stripe & Stare announces new partnership to boost US sales


Stripe & Stare announces new partnership to boost US sales

UK-based sleep and underwear brand and B Corp, Stripe & Stare is rapidly expanding into the US market. Stripe & Stare specialises in sustainable and comfortable underwear and sleepwear. It has announced a new partnership with The Home Edit, a global lifestyle brand recently acquired by Hello Sunshine, a part of Candle Media.

Through the partnership, Home Edit has curated a shoppable edit of their favourite Stripe & Stare pieces, as well as top picks for Holiday gifting, tutorials on how to edit your underwear drawer, stay organised and pack for Holiday travel with Stripe & Stare.

“We are so excited to be working with Stripe & Stare, our favorite underwear and sleepwear brand. They truly make the most comfortable underwear we have ever worn. You can tell Stripe & Stare is founded for women by women because we can wear their products all day long. Plus, their fun bright designs are such a natural fit for our aesthetic. We also love that we can feel good about shopping with Stripe & Stare because they are committed to sustainability.” – The Home Edit’s, Clea and Joanna.

“My mission with Stripe & Stare has always been to offer women the best of the best, from materials to comfort, fit and design. To be able to partner with The Home Edit on a curated selection of items and content designed to show women ways to simplify and organise their life, while in ultimate comfort, is a dream come true.” – Stripe & Stare Co-founder Katie Lopes.

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