So, a few AI updates this week that we think are worth knowing about, starting with the ones you can use right now:
ChatGPT’s new Images 2.6 has been rolled out on every plan. It’s 50 per cent faster, makes little looping GIFs and lets you save a product image to reuse later. We know a lot of brands are churning out product shots and social posts at the moment, so it’s worth a play. BTW – if you’re on ChatGPT Enterprise, your admin has until 18 November to switch “dots” (always-on agents) on or opt out, otherwise, they’re on by default.
Anthropic has also launched Claude Fable 5.2, its most capable general model, for the trickier jobs like analysis and coding, and is giving all subscribers access until 16 November. It has also started the roadshow for a proposed stock-market listing…
Over in the US, Amazon now lets retailers outside its own store show up in Amazon search and in Alexa for Shopping for free, and it’s trialling shopping with Alexa by text. Google’s AI Mode is also linking straight to bookings for US home services. There’s no UK date for any of it yet, but I bet it won’t be long. Good product data, clear delivery and returns info and an easy checkout are going to matter more and more.
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