Gemma Whiteside joins the board as product director. With over 20
years retailing and manufacturing experience in the nursery and
juvenile product sectors, Whiteside was previously divisional
buying director for Mothercare. Sarah Watson is named direct
marketing manager. She has spent the last eight years as
marketing manager for clothing and equipment multichannel
merchant Cotswold Outdoor. James Melvin has been appointed as
catalogue designer. Melvin has 16 years’ experience in mail order
catalogue design and for the past 8 years has been catalogue
design manager at The Marvellous Group whose brands include
maternity wear cataloguer/retailer Blooming Marvellous.
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