News: Social Media

One-Third of social media marketers plan to invest in short-form video

UK consumers are now twice as likely to shop fashion on pre-loved platforms than on social media

Bye-bye search engines, social media is taking over

Cloudflare publishes top internet trends for 2022

Social media becoming the go-to place for Christmas gift ideas

Research shows the rising dominance of chat apps for customer communications

Marketplaces and search are top two channels for UK brands to reach US shoppers

Brands losing a record US$29 for each new customer acquired

In The Style Group posts year of growth

Superdrug launches market first TikTok campaign

Gen Z ranks their online privacy as being less important to them than other generations

In The Style Group confirms growth year

80 per cent of Brits believe retailers need to invest in new technology

New report analyses almost half a billion purchases

‘Bricks beat Clicks’ on Google as Walmart, Nordstrom and BestBuy make big search visibility gains

Report finds shoppers crave in-store technology that mimics their online experience

Strong year for Farrow & Ball

Lush takes consumer protection stance with social platforms boycott

Influencers are losing their shine

60 per cent of UK consumers blame banks, retailers, social media and telcos for scam message explosion

Shein becomes the leading shopping App

Online shoppers shun influencers in favour of content from real consumers

Research finds chatbot usage in marketing more than doubled during the pandemic

From social media influencers to the importance of price: How the different generations shop online

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