News roundup—5th August 2008

News roundup—5th August 2008

Online gifts registry Wrapit was finally put into
administration, reports The Guardian, after the struggling
merchant’s effort to find an investor or a buyer fell through.
KPMG has been charged with winding down the company.

Littlewoods Shop Direct has given its Love Label apparel
brand a blog of its own, How-Do reports. The website includes posts
from six staffers as well as videos and photos designed to
appeal to the label’s target audience of women 18-25.

“The Home Office is to review the law governing the
sale of knives after an MP and the [Essex] Echo raised concerns over mail
order catalogues.”

The Independent’s Cyberclinic blog looks at the
social network version of cybersquatting: brandjacking.


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