Passi hired by Frasers Group

Passi hired by Frasers Group

Nitin Passi

Frasers Group which acquired Missguided from administrators Teneo has confirmed the appointment of Missguided’s founder and former CEO Nitin Passi.

Michael Murray, CEO, Frasers Group explained: “Missguided is a fantastic brand which, with the strength and scale of Frasers’ platform and our operational excellence, is well-positioned for the future. Under Frasers’ ownership and with Nitin’s partnership, Missguided has an exciting future ahead.”

Passi commented: “I am acutely aware of the impact Missguided’s administration has had on our stakeholders and I am committed to rebuilding their trust.”



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