A new TV ad produced by Sheffield’s Relish Media, is airing on ITV Yorkshire featuring footage of real customers opening their PoundToy packages. The toy retailer launched in 2016 and has since become one of the UK’s fastest growing online toy stores.
Joe Rundle, digital marketing manager at PoundToy said: “The advert was inspired by our amazing customers and the excited reactions from their kids when unboxing their PoundToy goodies. We featured real customers and real reactions in the advert, as we wanted to remain honest and authentic, whilst showcasing just how sensational our products and low prices are! The advert has performed brilliantly so far! Our existing customers have loved the campaign, whilst traffic to the site from new customers has increased significantly. We can’t wait to see the continued success of the campaign over the coming week.”
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