Forever Unique rebrands
Womenswear brand, Forever Unique is rebranding with the launch of its first ever influencer collaboration with fashion blogger, Tara Maynard,...
Brand & Copyright
EVRYTHING and Connected Fanatics partner on direct-to-consumer product experiences
EVRYTHNG, creators of EVRYTHNG Product Cloud has announced a partnership with Connected Fanatics, the digital consumer engagement experts, to seamlessly...
Bad interactions and unethical practices impacting brand loyalty
60 per cent of UK consumers admit bad interactions impact their loyalty to a brand and often result in them...
Animal relaunches online
Animal, the iconic British lifestyle brand, makes an eco-friendly return just in time for 2021’s staycation summer. Outdoor retailer Mountain...
Consumers more receptive to brand messaging if they know its beliefs and values
New research into U.K. and U.S. consumers, by Iterable, a cross-channel marketing platform has revealed that an overwhelming majority (88...
Cotswold Company unveils lifestyle positioning
Officially established in August 1996 as a pine focused furniture maker before moving into the oak sector, The Cotswold Company...
Shoppers prize rich and reliable product data, survey shows
The world’s consumers are increasingly aware of the importance of rich, accurate, and consistent product information, and will pay a...
Retail brands believe being mission-driven is key to success
New research from Iterable, a cross-channel marketing platform, reveals that 89 per cent of UK and US marketers working in...
Laura Ashley launches new collection with Next
Gordon Brothers has relaunched Laura Ashley on the high street this week, with the brand’s spring 2021 collection now available...
Love is key to creating a successful retail brand, new study reveals
Love for the brand has a huge impact on a customer’s loyalty to a retailer, as well as their likelihood...
